Exhibition Poster: Books by Edward Ruscha.La Jolla: UCSD Art Gallery, 1973. Near fine. 11 x 17 inches, with vertical fold, as issued Offset printed in b+w with red spot color.
Very rare poster for exhibition of Ruscha's books at UCSD Art Gallery in La Jolla, CA. David Antin was head of the art department at the time and responsible for many of the exhibitions at the gallery. It seems the poster had a very small print run; of those that were printed, most were either posted around the UCSD campus or, mailed to art departments at other UC campuses to be posted there. This copy is postmarked verso with label addressed to UC Irvine and instructions to post. The poster is not included in the catalogue raisonne of Ruscha's editions, however Hermann Zschiegner, co editor of Various Small Books has stated that he showed a copy to Ruscha and asked if he had designed it. He responded that he couldn’t recall, but that it, “Sure looks like something I would have done back then.”.